Privacy Policy

Last updated: 27 July 2026

Sparkes Development respects your privacy and is committed to handling personal information responsibly and transparently.

This policy explains what information we collect when you visit our website, contact us or express an interest in one of our apps, and how that information is used and protected.

1. Who we are

Sparkes Development is an independent app development studio based in Hull, East Yorkshire, United Kingdom.

For the purposes of UK data protection law, the data controller is:

Sparkes Development.
Email: privacy@sparkesdevelopment.co.uk

2. Information we collect

We may collect the following information:

Your name and email address.
Any information you include in a contact form, email or other message.
Details you provide when expressing an interest in beta testing an app.
Feedback you voluntarily provide about our website or apps.
Technical information such as your IP address, browser type, device type, referring website and pages visited.
Cookie identifiers and information about how you interact with the website, subject to your cookie choices.

Please avoid including sensitive personal information in general enquiries unless it is genuinely necessary.

3. How we collect your information

We collect information:

Directly from you when you complete a form, email us or otherwise contact us.
When you volunteer to participate in beta testing or provide product feedback.
Automatically through cookies, website logs and analytics technologies.
Through Wix, which provides the website’s hosting, forms and related services.

Information submitted through a Wix form may be stored within the website’s Wix submissions area and contact list.

4. How we use your information

We may use your personal information to:

Respond to questions, enquiries or support requests.
Contact you about beta-testing opportunities you have expressed an interest in.
Manage feedback and improve our website and apps.
Understand how visitors use the website.
Maintain the security and proper operation of the website.
Keep appropriate records and meet legal or regulatory obligations.

We will not sell your personal information.

We will not use your details for unrelated marketing unless you have actively chosen to receive it. You may withdraw that consent at any time.

5. Our lawful bases

Under UK data protection law, we rely on one or more of the following lawful bases:

Consent: where you have actively agreed to receive updates or participate in beta testing.
Legitimate interests: to respond to enquiries, improve our services, understand website use and protect the website from misuse, provided those interests do not override your rights.
Steps before entering into a contract: where you contact us about a product or service that may involve an agreement with you.
Legal obligation: where we must retain or disclose information to comply with the law.

Where processing is based on consent, you can withdraw that consent at any time by contacting us.

6. Cookies and analytics

This website is built and hosted using Wix. Wix may place essential cookies required for security, functionality and the proper operation of the website.

With your permission, non-essential cookies may also be used for analytics or other optional features. These may help us understand matters such as which pages are visited and how visitors find the website.

You can accept, reject or manage non-essential cookies through the cookie banner. More information is available in our separate Cookie Policy.

You can also learn more about Wix’s handling of information in the Wix Privacy Policy.

7. Who we share information with

We may share personal information with trusted service providers where necessary to operate the website and respond to you. These may include:

Wix, which hosts and operates the website and its forms.
Email and communication service providers.
Analytics providers, where enabled and permitted by your cookie choices.
Professional advisers or public authorities where required by law.

These providers may only process information for the relevant service or according to their own legal responsibilities.

8. International data transfers

Some service providers, including Wix and its affiliated companies, may process information outside the United Kingdom.

Where personal information is transferred internationally, we expect the relevant provider to use appropriate legal safeguards, such as an adequacy regulation or approved contractual protections, where required by law.

9. How long we keep information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected.

Normally:

General enquiries and related correspondence will be retained for no longer than 24 months after the last meaningful contact.
Beta-testing applications and related correspondence will normally be retained for the duration of the relevant testing programme and for up to 12 months afterwards.
Information needed for legal, security or dispute-resolution purposes may be retained for longer where reasonably necessary.
Analytics and cookie-related information is retained according to the settings and retention periods of the relevant service.

Information that is no longer required will be deleted or anonymised where reasonably practicable.

10. Your data protection rights

Depending on the circumstances, you may have the right to:

Request access to the personal information we hold about you.
Ask us to correct inaccurate or incomplete information.
Ask us to delete your information.
Ask us to restrict how your information is used.
Object to certain uses of your information.
Request the transfer of information you provided to us.
Withdraw your consent at any time where consent is our lawful basis.

These rights are not absolute and may depend on the circumstances.

To exercise a right, contact us using the email address shown in section 1. We may need to verify your identity before completing a request.

You will not normally be charged for making a request.

11. Complaints

If you have concerns about how we use your personal information, please contact us first so we can try to resolve them.

You also have the right to complain to the UK Information Commissioner’s Office:

Information Commissioner’s Office
www.ico.org.uk
Telephone: 0303 123 1113

12. Security

We take reasonable technical and organisational measures to protect personal information against unauthorised access, alteration, disclosure or loss.

However, no website or internet transmission can be guaranteed to be completely secure.

13. Children’s information

The Sparkes Development website is not intended to collect personal information directly from children.

If you are under 13, please do not submit personal information through the website without the involvement of a parent or guardian.

If we become aware that information has been submitted by a child without appropriate permission, we will take reasonable steps to delete it.

14. External links

Our website may contain links to external websites, services or app-store pages. We are not responsible for the privacy practices of those external services, and you should review their privacy policies separately.

15. Our apps

This policy applies to the Sparkes Development website.

Individual apps developed by Sparkes Development may collect or process different information and may therefore have their own privacy policies. The applicable app privacy policy will explain what that app collects and how the information is handled.

16. Changes to this policy

We may update this policy when our website, apps, service providers or legal obligations change.

The latest version will be published on this page, and the “Last updated” date will be amended accordingly.

17. Contact us

If you have questions about this policy or how your information is handled, contact:

Sparkes Development
Email: privacy@sparkesdevelopment.co.uk